The Return of the Etnies Sal 23
The Sal 23 has returned. One of the most classic skate shoes ever was re-released by the good people at Etnies along with a sweet jersey.d Don’t know if you know this guys, but V-necks are out and jerseys are in. For real. Just check the emerican epparel site. Jokes jokes. I brought my jokes today. For a more serious read, check out the press release below, and also check out this link for a video on the collaboration -
Check out BLOG WITH VIDEO AND MORE INFO
etnies and Sal united with their friends at In4mation to update the classic Sal 23 for Fall 2008. The Sal 23 In4mation captures the essence of the original shoe with a slimmer silhouette and new thinner sole for better board feel and increased flexibility.
The etnies Sal 23 In4mation collaboration includes Sal’s slimmed-down pro model shoe in black action leather or red suede, and a jersey featuring the logo of In4mation.
“We are excited to work with etnies, bringing new flavor to the shoe that made its mark back in the day and has stood the test of time – the Sal 23. Thank you etnies and Sal Barbier for being such great influences in our lives, and thank you Salvadore Lucas Barbier for being a good friend and true legend of skateboarding.” – the In4mation Crew.
In4mation was conceived by four partners, Ryan Arakaki, Todd Shimabuku, Rhandy Tambio and Jun Jo. The concept of the name “In4mation” was brought on by the cartoon Voltron, in that each character, different from one another would form together as one to become an indestructible machine. The name “In4mation” and the “plus” logo mark symbolize a unique bond, a positive outlook and welcoming attitudes attained by exploring varied paths of life. In4mation’s motto, “I shall proceed… and continue,” is a catch phrase taken from an influential hip-hop band and serves as a reminder to follow our chosen paths and to keep moving forward.
Established in 1986, etnies is the first skateboarder-owned and operated global action sports footwear and apparel company. etnies not only pushed the envelope by creating the first pro model skate shoe, but it pioneered technological advances and changed the face of skateboard footwear forever. Today etnies’ vision is to remain the leading action sports company committed to creating functional products that provide the most style, comfort, durability and protection possible. etnies stays true to its roots by sponsoring a world class team of skateboarding, surfing, snowboarding, moto-x and BMX athletes and continues its dedication by giving back to each of these communities. For additional information, visit www.etnies.com